Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the following questions.
WHY DON’T YOU GET A PROPER JOB?
She wants to be a singer; you think she should go for a long–term career with job security and eventually retire with a good pension. But a new report suggests that in fact she’s the practical one. Why do parents make terrible careers advisers?
Today’s 14 and 15–year–olds are ambitious. They are optimistic about their prospects, but their career ideas are rather vague. Although 80% of them have no intention of following in their parents’ footsteps, 69% still turn to their parents for advice. They look at their working future in a different way to their parents.
A job for life is not in their vocabulary; neither is a dead–end but secure job that is boring but pays the bills. Almost half the boys surveyed expected that their hobbies would lead them into the right sort of job, while most girls seemed determined to avoid traditionally female careers such as nursing.
In the past, this might have counted as bad news. Certainly when I was 15, my guidance counsellors were horrified at my plans to become a writer. I’m glad I didn’t change my plans to suit them. Even so, their faith in rigid career paths was well–founded. In those days, that was the way to get ahead.
But the world has changed. The global economy is not kind to yesterday’s diligent and dependable worker. The future belongs to quick–thinking people who are resourceful, ambitious and can take the initiative. This means that a 14–year–old who sees her working future as a kind of adventure, to be made up as she goes along is not necessarily being unrealistic.
However, she has to have the training and guidance to help her develop the right skills for today’s market; not the rigid preparation for a workplace that disappeared twenty years ago. Many young people are very aware of the pitfalls of the flexible workplace; they understand that redundancy, downsizing and freelancing are all part of modern working life, but no one is telling them how they might be able to turn the new rules of the employment game to their advantage. This is what they need to know if they are to make a life for themselves.
So what is to be done? A good first step would be to change the way in which schools prepare young people for adult life. The education system is becoming less flexible and more obsessed with traditional skills at just the time that the employment market is going in the opposite direction.
Accurate, up–to–date information on new jobs and qualifications can help guidance counsellors to help their students. Young people need solid information on the sort of training they need to pursue the career of their dreams. Also, a little bit of encouragement can go a long way. If nothing else, a bit of optimism from an adult can serve as an antidote to the constant criticism of teenagers in the press.
What, then, can we as parents do to help them? The best thing is to forget all the advice that your parents gave you, and step into your teenager’s shoes. Once you’ve done that, it’s easier to see how important it is that they learn how to be independent, resourceful and resilient. Give them the courage to follow their dreams –however odd they might sound right now. In a world that offers economic security to almost no one, imagination is a terrible thing to waste.
What does the writer feel will happen if the education system does not change?
A. Young people will be discouraged from working
B. Young people will receive mover criticism in the press
C. Young people will be unable to fulfill their potential
D. Young people will not be optimistic about their future
Kiến thức: Đọc hiểu
Giải thích:
Tác giả cảm thấy điều gì sẽ xảy ra nếu hệ thống giáo dục không thay đổi?
A. Giới trẻ sẽ cảm thấy không hứng thú khi làm việc.
B. Giới trẻ sẽ nhận được những lời chỉ trích trên báo chí.
C. Giới trẻ sẽ không thể phát huy hết tiềm năng của họ.
D. Giới trẻ sẽ không lạc quan về tương lai của họ.
Thông tin: but no one is telling them how they might be able to turn the new rules of the employment game to their advantage…So what is to be done? A good first step would be to change the way in which schools prepare young people for adult life…
Accurate, up–to–date information on new jobs and qualifications can help guidance counsellors to help their students. Young people need solid information on the sort of training they need to pursue the career of their dreams.
Tạm dịch: nhưng không ai nói cho họ biết làm thế nào họ có thể biến các quy tắc mới của trò chơi tìm việc làm thành lợi thế của họ…Vậy phải làm gì? Bước đầu tiên tốt là thay đổi cách các trường học chuẩn bị cho những người trẻ tuổi bước vào cuộc sống trưởng thành…
Thông tin chính xác, cập nhật về công việc và bằng cấp mới có thể giúp các cố vấn hướng dẫn giúp đỡ học sinh của mình. Những người trẻ tuổi cần thông tin vững chắc về loại đào tạo họ cần để theo đuổi nghề nghiệp họ mơ ước.
Chọn C
Dịch bài đọc:
TẠI SAO BẠN KHÔNG LỰA CHỌN MỘT CÔNG VIỆC PHÙ HỢP?
Cô ấy muốn trở thành một ca sĩ; bạn nghĩ rằng cô ấy nên lựa chọn một sự nghiệp lâu dài với sự ổn định trong công việc và cuối cùng về hưu với mức lương hưu tốt. Nhưng một báo cáo mới đây cho thấy rằng trên thực tế, cô ấy là người thực tế. Tại sao bố mẹ trở thành những vị cố vấn sự nghiệp tồi tệ?
Ngày nay, những cô bé cậu bé 14 và 15 tuổi đầy tham vọng. Họ lạc quan về triển vọng của mình, nhưng ý tưởng về nghề nghiệp của họ khá mơ hồ. Mặc dù 80% trong số họ không có ý định đi theo sự nghiệp của bố mẹ, nhưng 69% vẫn tìm đến bố mẹ để xin lời khuyên. Họ nhìn vào sự nghiệp tương lai theo một cách khác với bố mẹ của mình.
Một công việc cho cuộc sống không nằm trong vốn từ vựng của họ; đó không phải là một công việc cuối cùng nhưng ổn định và nhàm chán nhưng đủ để trả các hóa đơn. Gần một nửa các cậu bé được khảo sát mong rằng sở thích của họ sẽ giúp họ chọn được loại công việc phù hợp, trong khi hầu hết các cô gái dường như quyết tâm tránh các nghề nghiệp truyền thống của phụ nữ như điều dưỡng.
Trong quá khứ, điều này có thể được coi là tin xấu. Chắc chắn khi tôi 15 tuổi, các cố vấn hướng dẫn của tôi đã kinh hoàng trước kế hoạch trở thành nhà văn của tôi. Tôi rất vui vì tôi đã không thay đổi kế hoạch để phù hợp với họ. Mặc dù vậy, niềm tin của họ vào con đường sự nghiệp cứng nhắc là hoàn toàn có cơ sở. Trước đây, đó là cách để tiến bộ.
Nhưng thế giới đã thay đổi. Nền kinh tế toàn cầu không tử tế với người lao động siêng năng và đáng tin cậy của ngày hôm qua. Tương lai thuộc về những người tư duy nhanh, tháo vát, tham vọng và chủ động. Điều này có nghĩa là một cô bé 14 tuổi coi sự nghiệp tương lai của mình là một loại phiêu lưu, được hình thành nên khi em phát triển cùng hẳn là không thực tế.
Tuy nhiên, cô ấy phải được đào tạo và hướng dẫn để giúp phát triển các kỹ năng phù hợp cho thị trường ngày nay; không phải là sự chuẩn bị cứng nhắc cho một nơi làm việc mà đã biến mất hai mươi năm trước. Nhiều bạn trẻ rất ý thức về những cạm bẫy của nơi làm việc linh hoạt; họ hiểu rằng sự dư thừa, cắt giảm nhân sự và làm việc tự do đều là một phần của cuộc sống làm việc hiện đại, nhưng không ai nói cho họ biết làm thế nào họ có thể biến các quy tắc mới của trò chơi tìm việc làm thành lợi thế của họ. Đây là những gì họ cần biết nếu họ muốn tạo ra một cuộc sống cho chính họ.
Vậy phải làm gì? Bước đầu tiên tốt là thay đổi cách các trường học chuẩn bị cho những người trẻ tuổi bước vào cuộc sống trưởng thành. Hệ thống giáo dục đang trở nên kém linh hoạt và bị ám ảnh bởi các kỹ năng truyền thống trong thời điểm thị trường việc làm đang đi theo hướng ngược lại.
Thông tin chính xác, cập nhật về công việc và bằng cấp mới có thể giúp các cố vấn hướng dẫn giúp đỡ học sinh của mình. Những người trẻ tuổi cần thông tin vững chắc về loại đào tạo họ cần để theo đuổi nghề nghiệp họ mơ ước. Ngoài ra, một chút khích lệ có thể duy trì. Nếu không có gì khác, một chút lạc quan từ một người trưởng thành có thể đóng vai trò là liều thuốc trấn an cho những lời chỉ trích liên tục của thanh thiếu niên trên báo chí.
Vậy thì, những người cha mẹ như chúng ta có thể làm gì để giúp đỡ họ? Điều tốt nhất là quên đi tất cả những lời khuyên mà cha mẹ của bạn đã dành cho bạn, và đứng vào vị trí của con bạn. Một khi bạn đã làm điều đó, bạn sẽ dễ dàng nhận ra tầm quan trọng của việc họ học cách độc lập, tự lập và kiên cường. Hãy cho họ lòng can đảm để thực hiện ước mơ của mình – dù ngay bây giờ chúng nghe có vẻ kỳ lạ thế nào chăng nữa. Trong một thế giới không đảm bảo an ninh kinh tế cho bất kỳ ai, trí tưởng tượng là một điều tệ hại để lãng phí.
Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks.
(1) _______ in technology have made a lot of changes to our everyday lifestyles, but one of the biggest has got to be how we read books. Since the invention of the e–book, there has been a significant change to our reading habits. Given the choice between taking a couple of heavy paperbacks on holiday or an e–book device like a Kindle, most of us, including our parents and grandparents, would unsurprisingly opt (2) _______ the Kindle.
But what would our lives be like with no books at all? It’s a (3) _______ question. Some educational specialists are making predictions that in the future we won’t even see books in classrooms – everything will be done online! (4) _______ of the idea of getting rid of books say that there will always be a need for paper–based versions of materials. However, to be realistic, we have to accept that there is a (5) _______ chance that in a decade’s time schools and classrooms will be book–free! What do you think of that?
Điền vào ô 5
Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the following questions.
WHY DON’T YOU GET A PROPER JOB?
She wants to be a singer; you think she should go for a long–term career with job security and eventually retire with a good pension. But a new report suggests that in fact she’s the practical one. Why do parents make terrible careers advisers?
Today’s 14 and 15–year–olds are ambitious. They are optimistic about their prospects, but their career ideas are rather vague. Although 80% of them have no intention of following in their parents’ footsteps, 69% still turn to their parents for advice. They look at their working future in a different way to their parents.
A job for life is not in their vocabulary; neither is a dead–end but secure job that is boring but pays the bills. Almost half the boys surveyed expected that their hobbies would lead them into the right sort of job, while most girls seemed determined to avoid traditionally female careers such as nursing.
In the past, this might have counted as bad news. Certainly when I was 15, my guidance counsellors were horrified at my plans to become a writer. I’m glad I didn’t change my plans to suit them. Even so, their faith in rigid career paths was well–founded. In those days, that was the way to get ahead.
But the world has changed. The global economy is not kind to yesterday’s diligent and dependable worker. The future belongs to quick–thinking people who are resourceful, ambitious and can take the initiative. This means that a 14–year–old who sees her working future as a kind of adventure, to be made up as she goes along is not necessarily being unrealistic.
However, she has to have the training and guidance to help her develop the right skills for today’s market; not the rigid preparation for a workplace that disappeared twenty years ago. Many young people are very aware of the pitfalls of the flexible workplace; they understand that redundancy, downsizing and freelancing are all part of modern working life, but no one is telling them how they might be able to turn the new rules of the employment game to their advantage. This is what they need to know if they are to make a life for themselves.
So what is to be done? A good first step would be to change the way in which schools prepare young people for adult life. The education system is becoming less flexible and more obsessed with traditional skills at just the time that the employment market is going in the opposite direction.
Accurate, up–to–date information on new jobs and qualifications can help guidance counsellors to help their students. Young people need solid information on the sort of training they need to pursue the career of their dreams. Also, a little bit of encouragement can go a long way. If nothing else, a bit of optimism from an adult can serve as an antidote to the constant criticism of teenagers in the press.
What, then, can we as parents do to help them? The best thing is to forget all the advice that your parents gave you, and step into your teenager’s shoes. Once you’ve done that, it’s easier to see how important it is that they learn how to be independent, resourceful and resilient. Give them the courage to follow their dreams –however odd they might sound right now. In a world that offers economic security to almost no one, imagination is a terrible thing to waste.
How can parents help their children?
Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the following questions.
WHY DON’T YOU GET A PROPER JOB?
She wants to be a singer; you think she should go for a long–term career with job security and eventually retire with a good pension. But a new report suggests that in fact she’s the practical one. Why do parents make terrible careers advisers?
Today’s 14 and 15–year–olds are ambitious. They are optimistic about their prospects, but their career ideas are rather vague. Although 80% of them have no intention of following in their parents’ footsteps, 69% still turn to their parents for advice. They look at their working future in a different way to their parents.
A job for life is not in their vocabulary; neither is a dead–end but secure job that is boring but pays the bills. Almost half the boys surveyed expected that their hobbies would lead them into the right sort of job, while most girls seemed determined to avoid traditionally female careers such as nursing.
In the past, this might have counted as bad news. Certainly when I was 15, my guidance counsellors were horrified at my plans to become a writer. I’m glad I didn’t change my plans to suit them. Even so, their faith in rigid career paths was well–founded. In those days, that was the way to get ahead.
But the world has changed. The global economy is not kind to yesterday’s diligent and dependable worker. The future belongs to quick–thinking people who are resourceful, ambitious and can take the initiative. This means that a 14–year–old who sees her working future as a kind of adventure, to be made up as she goes along is not necessarily being unrealistic.
However, she has to have the training and guidance to help her develop the right skills for today’s market; not the rigid preparation for a workplace that disappeared twenty years ago. Many young people are very aware of the pitfalls of the flexible workplace; they understand that redundancy, downsizing and freelancing are all part of modern working life, but no one is telling them how they might be able to turn the new rules of the employment game to their advantage. This is what they need to know if they are to make a life for themselves.
So what is to be done? A good first step would be to change the way in which schools prepare young people for adult life. The education system is becoming less flexible and more obsessed with traditional skills at just the time that the employment market is going in the opposite direction.
Accurate, up–to–date information on new jobs and qualifications can help guidance counsellors to help their students. Young people need solid information on the sort of training they need to pursue the career of their dreams. Also, a little bit of encouragement can go a long way. If nothing else, a bit of optimism from an adult can serve as an antidote to the constant criticism of teenagers in the press.
What, then, can we as parents do to help them? The best thing is to forget all the advice that your parents gave you, and step into your teenager’s shoes. Once you’ve done that, it’s easier to see how important it is that they learn how to be independent, resourceful and resilient. Give them the courage to follow their dreams –however odd they might sound right now. In a world that offers economic security to almost no one, imagination is a terrible thing to waste.
The writer uses the phrase “aware of the pitfalls” to show that young people _______.
Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks.
(1) _______ in technology have made a lot of changes to our everyday lifestyles, but one of the biggest has got to be how we read books. Since the invention of the e–book, there has been a significant change to our reading habits. Given the choice between taking a couple of heavy paperbacks on holiday or an e–book device like a Kindle, most of us, including our parents and grandparents, would unsurprisingly opt (2) _______ the Kindle.
But what would our lives be like with no books at all? It’s a (3) _______ question. Some educational specialists are making predictions that in the future we won’t even see books in classrooms – everything will be done online! (4) _______ of the idea of getting rid of books say that there will always be a need for paper–based versions of materials. However, to be realistic, we have to accept that there is a (5) _______ chance that in a decade’s time schools and classrooms will be book–free! What do you think of that?
Điền vào ô 4
Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the following questions.
It is not surprising that the birthplace of cola was the hot and humid American South. This region had long specialized in creating delicious soft drinks. A druggist in Atlanta, Georgia named John Pemberton created the most well–known drink brand in the world in the 1880s. However, it seems clear that he had no idea how big it would become.
Like many American pharmacists of the day, Pemberton was opposed to the drinking of alcohol and wanted to produce a stimulating soft drink. First, he made "the French Wine of Coca," made from the coca leaf. Then he began to experiment with the cola nut. Eventually, he managed to make a combination of the two that he thought was sweet, but not too sweet. Deciding that "the two C's would look well in advertising," he named it Coca–Cola.
Pemberton's invention caught on fairly quickly. By 1905, "Coke" was being advertised all over the country as "The Great Natural Temperance Drink." The drink enjoyed additional success since there was a large and popular temperance movement in the US at that time. In the 1920s, alcohol was outlawed, and sales of Coke rose significantly. However, they continued to rise even after the law was repeated.
Another reason for Coke's popularity was good business sense. A year after he invented it, Pemberton had sold Coca–Cola to Asa Griggs Candler for only $283.26! Candler was a marketing genius, and by the time he sold the Coca–Cola Company in1919, it was worth $25 million.
In paragraph 3, the word “outlawed” is closest in meaning to _______.
Mark the letter A, B, C or D on your answer sheet to indicate the word(s) CLOSEST in meaning to the underlined word(s) in each of the following questions.
Gerry didn’t go on the expedition – he made up that part of the story.
Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the following questions.
WHY DON’T YOU GET A PROPER JOB?
She wants to be a singer; you think she should go for a long–term career with job security and eventually retire with a good pension. But a new report suggests that in fact she’s the practical one. Why do parents make terrible careers advisers?
Today’s 14 and 15–year–olds are ambitious. They are optimistic about their prospects, but their career ideas are rather vague. Although 80% of them have no intention of following in their parents’ footsteps, 69% still turn to their parents for advice. They look at their working future in a different way to their parents.
A job for life is not in their vocabulary; neither is a dead–end but secure job that is boring but pays the bills. Almost half the boys surveyed expected that their hobbies would lead them into the right sort of job, while most girls seemed determined to avoid traditionally female careers such as nursing.
In the past, this might have counted as bad news. Certainly when I was 15, my guidance counsellors were horrified at my plans to become a writer. I’m glad I didn’t change my plans to suit them. Even so, their faith in rigid career paths was well–founded. In those days, that was the way to get ahead.
But the world has changed. The global economy is not kind to yesterday’s diligent and dependable worker. The future belongs to quick–thinking people who are resourceful, ambitious and can take the initiative. This means that a 14–year–old who sees her working future as a kind of adventure, to be made up as she goes along is not necessarily being unrealistic.
However, she has to have the training and guidance to help her develop the right skills for today’s market; not the rigid preparation for a workplace that disappeared twenty years ago. Many young people are very aware of the pitfalls of the flexible workplace; they understand that redundancy, downsizing and freelancing are all part of modern working life, but no one is telling them how they might be able to turn the new rules of the employment game to their advantage. This is what they need to know if they are to make a life for themselves.
So what is to be done? A good first step would be to change the way in which schools prepare young people for adult life. The education system is becoming less flexible and more obsessed with traditional skills at just the time that the employment market is going in the opposite direction.
Accurate, up–to–date information on new jobs and qualifications can help guidance counsellors to help their students. Young people need solid information on the sort of training they need to pursue the career of their dreams. Also, a little bit of encouragement can go a long way. If nothing else, a bit of optimism from an adult can serve as an antidote to the constant criticism of teenagers in the press.
What, then, can we as parents do to help them? The best thing is to forget all the advice that your parents gave you, and step into your teenager’s shoes. Once you’ve done that, it’s easier to see how important it is that they learn how to be independent, resourceful and resilient. Give them the courage to follow their dreams –however odd they might sound right now. In a world that offers economic security to almost no one, imagination is a terrible thing to waste.
The writer feels that most parents _______.
Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks.
(1) _______ in technology have made a lot of changes to our everyday lifestyles, but one of the biggest has got to be how we read books. Since the invention of the e–book, there has been a significant change to our reading habits. Given the choice between taking a couple of heavy paperbacks on holiday or an e–book device like a Kindle, most of us, including our parents and grandparents, would unsurprisingly opt (2) _______ the Kindle.
But what would our lives be like with no books at all? It’s a (3) _______ question. Some educational specialists are making predictions that in the future we won’t even see books in classrooms – everything will be done online! (4) _______ of the idea of getting rid of books say that there will always be a need for paper–based versions of materials. However, to be realistic, we have to accept that there is a (5) _______ chance that in a decade’s time schools and classrooms will be book–free! What do you think of that?
Điền vào ô 3
Our firm is so successful because it is at the cutting _______ of computer technology.
Mark the letter A, B, C or D on your answer sheet to indicate the underlined part that needs correction in each of the following questions.
It is the job interview that you should be prepared to mention a salary range.
If you are interested in applying for the vacancy, send in your _______.
Mark the letter A, B, C or D on your answer sheet to indicate the sentences that combines each pair of sentences in the following questions.
The 2022 FIFA World Cup is an important competition in international football. Almost everyone around the world is looking forward to it.
Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the following questions.
WHY DON’T YOU GET A PROPER JOB?
She wants to be a singer; you think she should go for a long–term career with job security and eventually retire with a good pension. But a new report suggests that in fact she’s the practical one. Why do parents make terrible careers advisers?
Today’s 14 and 15–year–olds are ambitious. They are optimistic about their prospects, but their career ideas are rather vague. Although 80% of them have no intention of following in their parents’ footsteps, 69% still turn to their parents for advice. They look at their working future in a different way to their parents.
A job for life is not in their vocabulary; neither is a dead–end but secure job that is boring but pays the bills. Almost half the boys surveyed expected that their hobbies would lead them into the right sort of job, while most girls seemed determined to avoid traditionally female careers such as nursing.
In the past, this might have counted as bad news. Certainly when I was 15, my guidance counsellors were horrified at my plans to become a writer. I’m glad I didn’t change my plans to suit them. Even so, their faith in rigid career paths was well–founded. In those days, that was the way to get ahead.
But the world has changed. The global economy is not kind to yesterday’s diligent and dependable worker. The future belongs to quick–thinking people who are resourceful, ambitious and can take the initiative. This means that a 14–year–old who sees her working future as a kind of adventure, to be made up as she goes along is not necessarily being unrealistic.
However, she has to have the training and guidance to help her develop the right skills for today’s market; not the rigid preparation for a workplace that disappeared twenty years ago. Many young people are very aware of the pitfalls of the flexible workplace; they understand that redundancy, downsizing and freelancing are all part of modern working life, but no one is telling them how they might be able to turn the new rules of the employment game to their advantage. This is what they need to know if they are to make a life for themselves.
So what is to be done? A good first step would be to change the way in which schools prepare young people for adult life. The education system is becoming less flexible and more obsessed with traditional skills at just the time that the employment market is going in the opposite direction.
Accurate, up–to–date information on new jobs and qualifications can help guidance counsellors to help their students. Young people need solid information on the sort of training they need to pursue the career of their dreams. Also, a little bit of encouragement can go a long way. If nothing else, a bit of optimism from an adult can serve as an antidote to the constant criticism of teenagers in the press.
What, then, can we as parents do to help them? The best thing is to forget all the advice that your parents gave you, and step into your teenager’s shoes. Once you’ve done that, it’s easier to see how important it is that they learn how to be independent, resourceful and resilient. Give them the courage to follow their dreams –however odd they might sound right now. In a world that offers economic security to almost no one, imagination is a terrible thing to waste.
What does the writer believe about her guidance counsellors?
Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks.
(1) _______ in technology have made a lot of changes to our everyday lifestyles, but one of the biggest has got to be how we read books. Since the invention of the e–book, there has been a significant change to our reading habits. Given the choice between taking a couple of heavy paperbacks on holiday or an e–book device like a Kindle, most of us, including our parents and grandparents, would unsurprisingly opt (2) _______ the Kindle.
But what would our lives be like with no books at all? It’s a (3) _______ question. Some educational specialists are making predictions that in the future we won’t even see books in classrooms – everything will be done online! (4) _______ of the idea of getting rid of books say that there will always be a need for paper–based versions of materials. However, to be realistic, we have to accept that there is a (5) _______ chance that in a decade’s time schools and classrooms will be book–free! What do you think of that?
Điền vào ô 2
Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the following questions.
It is not surprising that the birthplace of cola was the hot and humid American South. This region had long specialized in creating delicious soft drinks. A druggist in Atlanta, Georgia named John Pemberton created the most well–known drink brand in the world in the 1880s. However, it seems clear that he had no idea how big it would become.
Like many American pharmacists of the day, Pemberton was opposed to the drinking of alcohol and wanted to produce a stimulating soft drink. First, he made "the French Wine of Coca," made from the coca leaf. Then he began to experiment with the cola nut. Eventually, he managed to make a combination of the two that he thought was sweet, but not too sweet. Deciding that "the two C's would look well in advertising," he named it Coca–Cola.
Pemberton's invention caught on fairly quickly. By 1905, "Coke" was being advertised all over the country as "The Great Natural Temperance Drink." The drink enjoyed additional success since there was a large and popular temperance movement in the US at that time. In the 1920s, alcohol was outlawed, and sales of Coke rose significantly. However, they continued to rise even after the law was repeated.
Another reason for Coke's popularity was good business sense. A year after he invented it, Pemberton had sold Coca–Cola to Asa Griggs Candler for only $283.26! Candler was a marketing genius, and by the time he sold the Coca–Cola Company in1919, it was worth $25 million.
Which of the following would be the best title for the reading?